3rd Party Qualified Prospects
The Operating System for Marketing Performance
Helping clients and agencies drive marketing results through synchronized cross-channel targeting, activation, optimization and measurement
Enhanced Audience Development
AI enabled audience strategy that balances predictable behaviors and preferences to reach the consumers most likely to take an action
AI Prospect Consumers
Enhance current CRM or 3rd party audience targets with key predictive insights based on their digital actions
In-Platform Prospecting
In-Platform Prospecting
Highly relevant and surgical targeting per media platform
Co-op Prospects
Co-op Prospects
Enjoy the benefit of selected brands exchanging anonymously audiences across brands
Customer Look-A-Likes
Customer Look-A-Likes
Accurately and scale prospects sharing similar profiles to your customers
Visitors or App
Look-A-Likes
Visitors or App Look-A-Likes
Accurately and scale prospects sharing similar profiles to your app or web visitors
Web visitor Segments
Web visitors Segments
Segment visitors by product interest and likelihood to convert
Native Apps Engagers
Native Apps Engagers
Capture your engagers to remarket to them
Customers' segments
Customers' segments
Remarket with relevance to your customers
BYO Audiences
BYO Audiences
Build your own audience based on behavioral shopping actions, offer affinity and location preferences
Cart Abandoners
Cart Abandoners
Target visitors who abandoned their shopping carts
Competitors
Competitors
Target customers who visit your competitor’s sites and stores
Events’ Attendees
Events’ Attendees
Identify consumers who attend music live performances, sports or community social events
Consumer Unified View
A11 generates a unified view of every customer, visitor and qualified prospect
Customer
Life Time Revenue
$350
Total visits
25
Products Purchased
Shirts, Sneakers
Products Interested
Hats, Boots
Location
Miami FL
Media Consumption
IG, Search
Visitor
V
Total visits
12
Products Interested
Pants, Polo Shirts
Location
Brooklyn NY
Media Consumption
FB, TV
Prospect
P
Products Interested
Furniture, Home Décor
Location
Chicago IL
Media Consumption
Programatic, Tiktok
Synchronize & Activate
Through connected API’s, A11 can upload and synch your audience and campaigns across hundreds of marketing platforms seamlessly
Google SEM
Programatic DSPs
TikTok
Criteo
Emails
BI analytics
Call Centers
Retail POS
Merchandise Systems
Data Warehouse
Audience11 generates UTMs automatically based on audiences and platforms
Optimization and Proof Point Measurement
The A11 platform utilizes AI and LLM to predict optimization strategies to drive performance focused on three primary measurement views:
ROAS, iROAS
ROAS, iROAS
Return on Marketing Spend
Multi-Touch Attribution
Multi-Touch Attribution
Actual allocation vs. optimal allocation of advertising budget
Media Mix Models
Media Mix Models
Relative Contribution of Each Media to Maximize Financial Outcomes
Our Credo
Audience11 is built by a team of martech software developers, data engineers, scientists, and marketing analysts with over 15 years of experience focused on targeting, activation, optimization, and measurement. We have developed proprietary technology to monetize audience and marketing data by providing custom enriched-data products and solutions to collect, standardize, mine, optimize, and sync dynamic algorithmic solutions to a wide range of endpoints. This includes integration with digital advertising platforms like Google, Facebook, programmatic media, Salesforce Marketing Cloud (email), consumer apps (push notifications), client websites, and business systems such as business intelligence, data warehousing, booking, and call center platforms.
Clients include medium to large brands across diverse industries that want to build their own internal marketing capabilities, as well as agencies.
Client Benefits:
1. Our products have generated over 25 percent higher yield, achieving revenue increases with lower operational costs.
2. We help scale marketing programs and expand financial impact.
3. Clients can add new business lines to their core operations.
Developers
We offer a wide range of custom integrations via non-public REST API protocol.
Ingest and push data from-to your legacy data systems:
- - Data Warehouse
- - CMS
- - CRM
- - Call Center
- - Ecommerce platform
Marketing: Email, Text, Push Notifications and Media Platforms such as Facebook, TTD, Google, Criteo and others
For more information contact us: https://www.mamon11.com/contact
FAQ
Q1: What is the projected ROAS on the investment?
Answer: We have measured a minimum of $3 or more in revenue for every $1 invested. Our solution includes ongoing measurement to track both ROAS and iROAS over time.
Q2: What factors are included in the AI models?
Answer: We generate three daily models: customers, visitors, and prospects. The models include the following behavioral factors: products, channels of purchase, marketing investments and exposure platforms, locations, seasonality, offers or discounts, and the velocity of digital and offline signals like transactions, visits, and engagements. We always start with small budget testing and scale once the model has been proven.
Q3: How do you identify and qualify prospects?
Answer: We source and qualify new prospects from multiple offline location and time sources (over 200 million) as well as digital sources. As with our other models, we begin with small budget testing and scale after measurement proves success.
Q4: What are the risks in participating in the Audience11 co-op?
Answer: Participation is optional and offered strictly on an opt-in basis. Each participant contributes to the co-op, but no participant can access another brand’s audiences. Audience11 selects audiences based on behavioral indicators, not demographics, and pushes them directly to the target platforms.
Q5: Can you provide the service outside of the US, and are you GDPR compliant?
Answer: Yes, our solution is applied globally and is compliant with both US CCPA and EU GDPR regulations.